Get your Family-Bonus

We Are Family

Whether it's Mother's or Father's Day: We're celebrating family – with our Frame Families! From May 8th to June 1st, 2025, we're celebrating Family Weeks – with up to 60 € Family Bonus when you buy prescription glasses.* Plus, together with Bloom & Wild, we've adorned our stores with a floral splendor for the family celebration.

There are families you can't choose – and those you'd love to adopt all of them. You can find the latter at VIU now: our Frame Families, a stylish homage to character, origin, and attitude. Whether acetate or titanium, with a love for retro or a futuristic mindset – here, design meets DNA. And you? You become a part of it.

Perspective is everything

Every pair of prescription glasses is also available with colored tints – for your very own fashionable sunglasses upgrade.

See What Matters.

*30 € for single vision lenses, 60 € for varifocal lenses.

Also available online with code FAMILY_EU.

Cannot be combined with other offers.