


In the heart of Hamburg's modern HafenCity district, VIU offers a welcoming space for premium eyewear, expert eye care and personalised advice. Our experienced opticians are here to help you find glasses that suit your lifestyle, your vision and your personal style. Combining Swiss design with expert craftsmanship, transparent production and attentive service, we support you long after you've chosen your new eyewear.
Whether you're shopping for your first pair of glasses, considering contact lenses or looking to have your current eyewear adjusted, our experienced opticians take the time to understand your individual needs. Book an appointment and discover the personalised service available at our HafenCity store.
A professional eye test is the foundation of clear, comfortable vision. That's why we offer complimentary eye tests for both new and returning customers using advanced diagnostic technology. Our qualified opticians assess your eyesight with precision and are happy to answer any questions about your prescription, glasses or contact lenses.
When you purchase prescription lenses from VIU, you'll also benefit from our 90-day satisfaction guarantee, so you can feel confident in your new eyewear.
Your glasses are something you'll wear every day, so they should feel like a natural extension of your personality. Together, we'll help you choose frames, shapes and materials that complement your style without overpowering it.
Designed in Zurich, every VIU collection combines timeless aesthetics with premium materials and meticulous craftsmanship. The result is eyewear that's made to last, both in quality and in style.
Our support doesn't stop once you've chosen your glasses. When you collect your eyewear, we'll carefully adjust the frame to ensure a comfortable fit from day one.
Whether you need professional cleaning, a small repair or a future adjustment, our HafenCity team is always here to help, ensuring your glasses remain comfortable and perform at their best.
You'll find our store at San Francisco Straße 9, within the new Westfield Hamburg Überseequartier, one of Hamburg's most exciting urban developments. Surrounded by striking architecture, waterfront promenades, cafés and carefully selected shops, it's the perfect setting for a modern eyewear experience where thoughtful design and lasting quality come together.
Our store showcases the complete VIU collection of prescription glasses and sunglasses. Every frame is designed with great attention to detail and produced in carefully selected manufacturing partners. Thanks to our direct-to-consumer approach, we can offer premium eyewear at a fair price without unnecessary markups.
A visit to our store can easily be combined with a walk through HafenCity. Explore the promenades along Magdeburger Hafen, visit the nearby Elbphilharmonie or enjoy one of the many cafés and restaurants in Überseequartier. Hamburg's city centre is also within easy walking distance.
The store is conveniently accessible by public transport. Überseequartier underground station (U4) is just a short walk away, and several bus routes stop nearby. If you're travelling by car, parking is available directly at Westfield Hamburg Überseequartier.
Whether you're looking for a new pair of glasses, would like to book an eye test or have questions about lenses, contact lenses or our services, our team looks forward to welcoming you to VIU HafenCity.
Yes. You can easily book your appointment online, reserving enough time for a complimentary eye test and a personalised consultation with one of our opticians.
Yes. Many of our sunglasses can be fitted with individually tailored single vision or progressive prescription lenses. We'll help you find the ideal solution for your vision and lifestyle.
Absolutely. When you collect your glasses, our opticians carefully adjust the frame to fit your face comfortably. If your fit changes over time, you're always welcome to return for further adjustments.
Yes. Our team is happy to advise you on contact lenses and help you find the option that best suits your prescription, daily routine and individual preferences.