Revolution in sight

Some things require finesse: quietly opening a bag of chips in the cinema. Foreign policy. But cleaning your glasses is no longer one of them. The UltraClean coating sets new standards for effortless cleaning. Innovative technology meets Swiss precision.

The upgrade for visual comfort. Your lenses should make your world clearer—not more complicated. UltraClean uses state-of-the-art coating technology to keep your vision crystal clear. No smudges, no fingerprints, no hassle.

Nanotech insight:UltraClean uses a superhydrophobic nanocoating—a smooth protective layer that repels water, oil, and dirt before they even become visible. High-tech meets Swiss precision. See with purpose. VIU stands for thoughtful design, premium materials, and sustainable manufacturing. Our partner Optiswiss produces using renewable energy and has been awarded the CSR seals “RSE-Engagé” and “Responsibility Europe.”

Designed for a life in motion. Whether during sports, travel, or everyday life—UltraClean lets you focus on what truly matters. The revolution in eyewear eliminates constant interruptions from dirt and fingerprints. The next generation of lenses. UltraClean is exclusively available in the VIU Premium Lens Package – as the Invisible UltraClean Lens with high-end anti-reflection coating. Thanks to this innovative technology, distracting reflections almost completely disappear – you’ll see the difference immediately. Or rather: you won’t.

With the Premium Package, you get Swiss optical innovation. Designed for your everyday life. Manufactured to the highest quality. From 25.02. to 29.03.2025 at no extra charge with every order of the Premium Package.