Our experienced staff will help you find your perfect pair of glasses — from frames to individual lens advice.
Our qualified opticians will determine your exact vision values, regardless of whether you already wear glasses or simply want to have your eyesight checked. An appointment is required for an eye test.
Our experts will advise you on choosing your new glasses or sunglasses to suit your style and needs.
We are happy to adjust your custom-made glasses when you pick them up to ensure they fit perfectly and you can see clearly. To avoid possible waiting times, we recommend that you book an appointment.
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Optician in Biel City Center
At the VIU store in Biel's city center, you'll find a curated selection of eyewear that embodies the highest Swiss craftsmanship. Our glasses are not just a fashion accessory but an expression of individuality and style. Combining contemporary design with innovative technology, we offer eyewear that looks great and provides unmatched comfort. From classic and elegant to modern and trendy – discover the perfect pair of glasses that highlights your unique style.
Our VIU Store in Biel City Center
Located at Nidaugasse 18 in the heart of Biel, our VIU store is easily accessible within minutes on foot from nearby stops like Brunnenplatz, Altstadt, Neumarkt, and Nidaugasse. Inside, you'll experience a modern industrial look with stone floors and walls, complemented by cozy elements that invite you to linger. In a relaxed atmosphere, explore our premium eyewear collection and get advice from our friendly team. We’re open Monday through Saturday. After your visit, take a stroll through Biel’s city center or, within a short 5-minute drive or 20-minute walk, enjoy the picturesque Bielersee in the Canton of Bern.