Vienna Innere Stadt

Optician in Vienna's 1st District In our store in Vienna's first district, you will find our entire assortment of high-quality glasses and sunglasses for women and men. Our VIU store on Bauernmarkt in Vienna is distinguished not only by its selection of frames but also by the special quality of our glasses: they are designed in Switzerland and then handcrafted in over 80 steps in the Dolomites or in Japan. In addition to our VIU collection, you will also find some prescription glasses and sunglasses from our collaborations in the store on Bauernmarkt.

About our VIU Store in Vienna's 1st District In the middle of Vienna's Neubau district, you will find our VIU store on Neubaugasse. Thanks to the excellent transport links in Vienna, you can reach the store from the Westbahnstraße public transport stop within a one-minute walk. You also only need about five to ten minutes to walk to us from the surrounding parking garages. The 90 m² sales area of our Vienna store on Neubaugasse extends over two floors and is designed in minimalist natural tones. The focus is therefore completely on the design of our VIU glasses, which are handcrafted in Italy and Japan and are waiting for you to try them on. With their typical Viennese charm, the surrounding streets invite you to linger a little longer in the city center after your successful fitting with us on Neubaugasse and to visit one of the numerous restaurants or cafés.

The Austrian capital is divided into 23 districts: Each of the districts has its own unique character and offers a wealth of cultural, historical, and geographical features. The 1st district is the most centrally located and historically significant. Vienna's Old Town is lined with beautiful, winding streets, historic buildings, restaurants, and cafés, and a wide range of shopping opportunities. The first district is not only interesting for tourists but also a lively place to linger, where tradition and modernity mix in a fascinating way.

Numerous opticians and glasses stores are also located in this district. Our VIU store, the second of three stores, is located on Bauernmarkt. Bauernmarkt is a historic street in Vienna that extends from Michaelerplatz to Hoher Markt. It is known for its charming atmosphere.

The store's retail space, which opened in 2017, covers around 60 m² and reflects the VIU philosophy: it unites the highest design standards with functionality. The city of Vienna's public transport network connects the first district very well. You have numerous options to get to our VIU store by train, bus, as well as tram. And thanks to our generous opening hours, you have enough time for it.