


At VIU, you receive more than traditional optical services. From checking your prescription to selecting matching frames and providing long-term support, we guide you personally with a clear focus on quality, comfort, and design.
Our eye test is aimed at both new and existing customers. Using modern measuring technology and the expertise of our qualified opticians, we determine your current prescription accurately and reliably.
Based on these results, we advise you on suitable lenses, contact lenses, or new progressive glasses. For added peace of mind, you benefit from VIU's 90-day satisfaction guarantee on your new lenses.
Every face is different, and every pair of glasses creates a distinct look. That is why our consultation focuses not only on visual performance, but also on your personality. Together, we will find glasses or sunglasses that match your style, requirements, and daily routine.
Designed in Zurich, our collections feature a refined design language, premium materials, and balanced proportions - resulting in a selection that feels clean, timeless, yet distinctly personal.
To ensure your glasses fit comfortably from day one, we perform a precise custom fitting upon collection at our St. Gallen store. Our support continues well beyond your purchase.
Our service includes cleaning your eyewear, minor repairs, and regular fit checks. This preserves wearing comfort and ensures your glasses remain a reliable everyday companion.
Located in the heart of St. Gallen's historic Old Town, our VIU Store can be found at Spisergasse 24. This traditional pedestrian zone is among the city's most popular shopping streets, blending historic architecture with a vibrant mix of design, culture, and dining. Here, we present our latest collections of eyeglasses and sunglasses in a quiet, clearly structured environment.
St. Gallen's Old Town is well known far beyond the region. Just a short walk from the store are the famous Abbey Library and St. Gallen Cathedral, both UNESCO World Heritage sites. A visit to VIU can thus be perfectly combined with a stroll through the charming alleyways, a coffee in the Old Town, or a shopping trip.
As a modern alternative to traditional opticians, VIU combines Swiss design with direct on-site consultation. Our glasses are carefully handcrafted and offered directly without unnecessary intermediaries. This creates a shopping experience centered intentionally on quality, design, and personalized service.
The location on Spisergasse is easily accessible. From St. Gallen main station, you can reach the Old Town in just a few minutes on foot. The Spisertor stop is also in immediate proximity, offering fast public transport connections. If you are already downtown, you can conveniently reach our store on foot.
Yes. Qualified opticians perform precise eye tests in our store. The results form the foundation for choosing the right lenses and achieving optimal prescription correction.
An appointment is recommended so we can allocate dedicated time for you. However, you are also welcome to drop by spontaneously for a consultation.
Yes. In addition to prescription glasses, you will find an extensive selection of sunglasses in various shapes and colors. Many models can also be fitted with custom prescription lenses.
Of course. Our service includes adjusting the fit, professional cleaning, and minor repairs. This ensures your glasses remain comfortable to wear over the long term.
We advise you on various lenses for different visual needs. These include single-vision lenses, progressive lenses, and solutions designed for daily digital use. Together, we will find the right option for your vision habits.
Our opticians are happy to advise you on your vision needs and potential alternatives. Our core focus remains high-quality glasses, sunglasses, and individually tailored lenses.
Mon – Fri, 10:00 - 17:00
Limited availability from 05.10 - 23.10.
Mon – Fri, 10:00 - 14:00